BEGIN:VCALENDAR PRODID:-//hacksw/handcal//NONSGML v1.0//EN BEGIN:VEVENT DTSTART;TZID=America/New_York:20160429T080000 DTEND;TZID=America/New_York:20160429T173000 LOCATION:Penn Club of New York, 30 W 44th St, New York, NY, SUMMARY:Successful Applications of Customer Analytics! DESCRIPTION:Wharton Customer Analytics Initiative (WCAI)2016 Annual Conference METHOD:PUBLISH END:VEVENT END:VCALENDAR