If you are an entrepreneur in the food and beverage space – restaurant owners, emerging food-related brands, or future business owners – please join us for a virtual bootcamp focusing on building a winning business model in the food and beverage sector today.

It is fair to say that every sector has been upended by the impact of Covid-19. However, restrictions on dining due to the pandemic, concerns about supply chain resiliency for everything from fresh produce to paper goods, and the rush to create innovative business models that address issues such as labor shortages have resulted in a startup and investment frenzy within the food and beverage sector. In a recent article in Food Business News, it was stated that the 2020 funding to food and beverage startups increased 75% year-over-year to $5.6 billion. The session will start with opening comments from our speakers about the general state of the food and beverage sector for startups. Next, we will either do virtual breakout sessions with the speakers, depending on the number of attendees or remain together for the experts to answer questions from the audience about our topic.

In addition to the food and beverage startup questions raised by the session participants, we anticipate the following subject areas to be covered during the bootcamp:
  • Insight into the food and beverage industry post-Covid 19.
  • Innovative business models in the food and beverage sector gaining market traction and investment.
  • Brand building concepts to position food and beverage startups to maximize their market potential.
  • Keys to achieving scale that attracts investors and exit plans.
  • Legal considerations for entrepreneurs in this space.
Bootcamp Co-Chairs and Moderators: Industry Experts:
  • Bill Haddad, Sr., Partner at Venable LLP (Financial Transactions and Legal Expert)
  • Jeff Henretig, CEO at Apothecanna (Business Operator and Finance Expert)
  • Ross Klenoff, Principal at Law Offices of Ross H. Klenoff (Corporate and Securities Legal Expert)
  • Amy Stern, Senior Vice President of 3E Public Relations (Media Relations Food Expert)
Wednesday, November 3, 2021
6:00 PM ET - 8:00 PM ET

WCNY Supporting Members - $10 (WCNY supporting membership costs $95/yr at Join/Renew Membership)
Other Wharton Alumni & Alumni Guests - $20
Gold & Benefactor Members - $0

Meeting Access Information:
A link, accessible by personal computer, tablet or smartphone, will be emailed to all registered guests 24-48 hours prior to the event to the "Primary Email" address listed in your profile.  Please login to update your profile and confirm that the email address listed is correct.  We will attempt to provide the ability to ask questions at the end of the presentation and time permitting.

By registering for this event, you agree to the following:
I understand that this session may be recorded and made available, and that my image, name, comments, or questions may appear on-screen.

Pre-registration is required. Please register early as events can and do sell out quickly.
Registration is subject to availability and will close on Wednesday, November 3rd at 9:00am.

Registering from another Wharton alumni club? Click here for assistance.

Cancellations must be made at least 48-hours (business day) prior to the event date by sending an email to Gabriela Sanchez. Refunds or credits for future events are not available for any no-shows or late cancellations. Click here for full details.


6:00PM - 8:00PM Wed 3 Nov 2021, Eastern timezone

Virtual Event Instructions:

A link, accessible by personal computer, tablet or smartphone, will be emailed to all registered guests 24-48 hours prior to the event.

Look Who's Coming:

Vi Tran
David Bruno
  Départ Wine
Natalya Gromyko
  EMD Serono and BiomeRestore LLC
Jonathan Alpert
  Alpert CFO Consultants
Santiago Born
Jeffrey Shieh
Eric Fernandez
  Two Rivers Analytics
Caroline Fernandez
  Boston University
Jacob Czarnick
Robert Dinerman
Diana Ark Chen
Yong Kim
Brandon Hedvat
Navin Pal
Lily Rogath
Christine Pernicone Trauben
Zachary Chodorow
Joshua Godberg
Thomas Love
  Law Office of Thomas Love
Deb Aguda
  Aguda Consulting
William McKeever
Jacqueline Jenkins
Terrence Pranses
  SPEAKER - Pranses Research Services
William Haddad
  SPEAKER - Venable LLP
Jeffrey Henretig
  SPEAKER - Apothecanna
Ross Klenoff
  SPEAKER - Law Offices of Ross H. Klenoff
Amy Stern
  SPEAKER - 3E Public Relations
Susan Teplitz
Steven Levy
Jonathan Tretler
  SPEAKER - HSBC Securities Inc.
Trisha Oreta
... a total of 31 guests.
Note: to opt out from this list please sign in, go to My Account and change your preferences under My RSVPs.